I created an informational brochure to welcome incoming students to the Clemson Department of Graphic Communications. The primary goal was to convey the departmental structure, curriculum paths, and facility resources in a format that was highly engaging and easily digestible for prospective students. The layout utilizes typographic hierarchy, employing varied weights and sizes to guide the reader through dense information. The visual aesthetic successfully integrates Clemson’s official institutional branding with dynamic, student-focused photography and graphics, fostering immediate excitement and connection with the department's professional yet creative environment. The final brochure effectively represents the standards and resources of the Graphic Communications program through thoughtful and functional design.